Nutrition Articles

Fight for Your Food Rights

Going Head to Head with the Food and Beverage Industries

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Who’s to blame for the obesity epidemic? The suspects are many, from television to schools to parents. A growing number of people are arguing that one culprit – the food and beverage industry – is getting off relatively scot-free.

Fashion magazines, infomercials, and our own past failures seem to place all of the blame on the individual. We’re constantly reminded that we’ve screwed up, or that we’re not good enough, or that being overweight is the result of some personal defect. Not true, not true, and REALLY not true.

Personal choice and personal responsibility play huge roles in building a healthy lifestyle. Nobody can do it for you, but throwing up your hands, feeling powerless, and blaming other people is no answer. But recognizing the effect that food and beverage marketing can have on your psyche, attitude and actions is important too. When you recognize what they’re doing, you can more effectively fight back and make your own informed decisions.

"The food industry is changing, but slowly," says Dr. Kelly Brownell, author of Food Fight, a look at America’s obsession with food and what we can do about it. "Dieters can become ‘media literate.’ This means being vigilant to and upset about the multiple layers of persuasion the industry uses to get them and their children to eat unhealthy foods (not only the obvious food ads on TV, but product placements in shows and movies, pricing strategies, etc.)."

According to Dr. Brownell, we should pay particular attention to:
  • Portion sizes that are getting out of hand
  • Value pricing that encourages consumption
  • Food and beverage marketing to children
  • The presence of sugar (a 20 oz bottle of Coke has 15 teaspoons)
  • Lifestyle choices that promote overeating, such as television and eating out
  • Gaining easy access to healthy food
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About The Author

Mike Kramer Mike Kramer
As a writer and artist, Mike has witnessed countless motivational stories and techniques. See all of Mike's articles.

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