Bob Harper from the Biggest Loser said, "There is no finish line . . ." This really hit the nail on the head for me. That is when I realized that weight loss wasn't my goal, a healthy lifestyle was my goal. Point is, when you reach your "goal" weight you can't just stop there.
You have to keep using what you have learned, so that you can maintain that weight. For me weight loss is the reward not the goal. Anyone can lose weight and not be healthy, but you can't be healthy and over weight at the same time. Changing the focus on our goals can make us see clearer.