On Monday December 31, USA Today will include us in a piece on new diet books.
In the January Vogue, now on newsstands, we are described as “Paleo Perfected.” They say, “The caveman and his eating habits … undergoes an adjustment in a new book, Perfect Health Diet.” Yes, cavemen may now eat white rice!
What seems to resonate with the media is the idea of an updated, accessible, tastier version of Paleo. I think that’s exactly what we are, and I hope we’ll play a big part in the continued migration of ancestral diets into the public consciousness.
This is your journey. Take the wheel and drive!
“Being overweight and out-of-shape is hard. Being lean and in-shape is hard. Choose your hard.”
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