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Guess I'm out of the loop...I've never heard of SWOOP either.
Haven't seen it but I am from the UK so if it involves coupons that is probably why!
A long way to go but keep plodding along, day by day.
SWOOP is one of our advertisers. I've asked our Tech folks to help me understand how it works, so I'll let you know once I hear back from them.
"You may have a fresh start any moment you choose, for this thing that we call "failure" is not the falling down but the staying down." Mary Pickford
"No matter how slow you go, you are still lapping everybody on the couch."
Never heard of SWOOP -- from your description it does not seem to be such a great thing....
Leader: Living with Diabetes
YOU can do it.
You CAN do it.
You can DO it.
You can do IT.
I have wondered the same thing. I do not like the coupons or the suggestions. I find them distracting. I can find my own coupons. I'll be interested why this is happening, but I suspet it is advertising.
co-leader of Love to Cook
When I look at recipes on Spark People, SWOOP creates 2 kinds of links that I've noticed. I understand coupons, and have set it up so it finds deals near my zipcode at my favorite food chains.
My question is about the links that suggest ways to make the recipe healthier. Who is deciding a certain product is healthier? Is that someone in the know, or just the product that won the advertising bid?
I clicked on one link to make the muffin recipe healthier, and SWOOP took me to a recipe for raspberry chocolate crepes. They might have been healthier than the muffins, but SWOOP did not provide any nutritional info for that recipe. They did use a product for oil that had Omega 3 fats in it. But I thought we needed to balance Omega 3 and 6.
So, where did these SWOOP Healthy recommendations come from? Does Spark People have anything to do with it?
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