Ok well if it's a matter of reacting to the "I deserve it!" voices... then, how about considering actually giving yourself something nice - but putting a huge focus on QUALITY over quantity? If you "deserve" a treat, you surely "deserve" the best, right?
Have an ounce of *really good high quality* chocolate. Dark chocolate, if you happen to like it, packs a LOT of chocolate flavour per ounce. Savour it slowly. It's not that many calories for a small-but-decadent indulgence (100-200 calories, easy to work into your day). And it'll taste and feel more "special" than two rows of grocery-store-brand-cream-filled-cookies (which might rack you up a thousand calories without ever giving your tastebuds a true thrill).
Giving myself permission to ENJOY my food, has made all the difference for me, enabled me to be successful.
It also helps to turn a critical eye on the typical "treats" that we think we "deserve" - things made with cheap ingredients in a big factory, that would be virtually inedible and disgusting if not laden down with massive amounts of high fructose corn syrup.... meh... I DESERVE BETTER.
Goal 1 - break 200 (46 pounds lost)**DONE**
Goal 2 - leave obesity behind (BMI 29.9, at 185#) **DONE**
Goal 3 - BMI = Normal (154# or less)
| current weight: 172.5