Actually, I don't think Oz does make money directly from supplement companies (although his wife does to a limited extent.) If he were doing that directly, they could pull his medical license.
The problem with Oz is that he's a victim of his own success. When he was making his name through guest appearances and popular-press books, he was pretty phenomenal. He had a gift for sharing his knowledge in easily understandable terms, without talking down to his audience/reader. He could go on Oprah for fifteen minutes a week and just talk about things he knew, and it was entertaining and informative all at once.
But then he got his own show, and all of a sudden he had almost 20 times as much time to fill. NOBODY is smart enough to talk about what they know on TV for five hours a week and be entertaining to a general audience, especially as a side job while being a cardiothoracic surgeon!
At that point, he had a couple of choices:
--give up practicing medicine to become a researcher and present that on his show
--hire a bunch of other expert researchers and do a semi-scripted show presenting information he didn't personally know all that well
--bring on guests and let them talk about whatever they wanted to talk about
Oz chose the last option-- but unfortunately, he didn't screen his early guests well and he didn't research their topics. He let a few snake oil salesmen on and he didn't know enough to be secure in saying, "Wait a minute, that's total bull****."
And then it was all downhill from there. Because he had let those first quacks on without challenging them, he couldn't suddenly start refusing quacks or he would be accused of bias. He couldn't suddenly start challenging them for the same reason. Before he knew it, he'd become the venue of choice for quacks, and serious people wouldn't go on his show anymore because they didn't want to be associated with the quacks. Now he's in a hole he can't get out of. His show has become a free infomercial venue for crackpots and cheats.
Old friends and colleagues are actually worried about his mental health because he's acting like he believes in these magical potions when he KNOWS there's no scientific or even basic logical backing for them.
By the way, somebody said something about the FDA. The FDA has nothing to do with supplements. They're the Food and Drug Administration, and supplement makers have spent billions of dollars lobbying to make sure their products are not classed as foods or drugs. The FDA can't touch any of these people; the FDA enforces laws, and there ARE NO LAWS for supplements except that they can't use the words "treat" or "cure" and they can't put actual drugs in their products. In my opinion, it's really important to know that the FDA is legally barred from protecting people against supplements.
However, the FTC (Federal Trade Commission) and the FCC (Federal Communications Commission) have a little influence. If a supplement makes fraudulent claims, the FTC can get involved, and if they do it on TV or radio, the FCC can have something to say about it. They rarely do, but they're the ones who could, in theory. If enough people complained about Dr Oz, and it was proven that his show promotes fraud, the FCC could threaten to fine the stations that carry the program. It's hard to do, though, because as long as the products aren't illegal, people are entitled to free speech about them.
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