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It's About TIME!!


Monday, August 25, 2014

I heard a piece on NPR this morning that both made me want to scream in frustration and WOO-HOO that someone has FINALLY caught on:

Grocers Lead Kids To Produce Aisle With Junk Food-Style Marketing

www.npr.org/blogs/thesal
t/2014/08/25/341963166/gro
cers-lead-kids-to-produce-
aisle-with-junk-food-style-marketing


I'm like: What has taken you people so long to figure this out?!?! Argh! Big food corporations pay major $$$ to mightily sway our supposed "freedom of choice" toward their products. It is absolutely effective or these corporations wouldn't pump the money they do into their ad campaigns.

But on the other hand, we COULD have our country drooling for broccoli & cauliflower instead of Big Macs, Doritos, M & Ms and Baconators!

Let's use the tremendous power of advertising for GOOD, not EVIL!

This has been a pet-peeve of mine since, like, FOREVER!

I sure hope it catches on and some potent advertising for truly healthy foods can start making inroads against the massive current of advertising for junk!

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Member Comments About This Blog Post:
CHANGE4FIT 8/27/2014 1:42PM

    Heard the same piece and thought-Duh-It's about time.
Also celebrated the AAP's announcement that middle and high schools should not start before 0830 to avoid sleep deprivation in teens and better align with their circadium rhythms.

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FERRETLOVER1 8/26/2014 7:48AM

    emoticon emoticon

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ONEKIDSMOM 8/25/2014 7:39PM

    Sigh. Nothing more influential, though, than the educated parent offering kids pretty much only the foods that are good and good for them, and letting them develop natural tastes early. And treats as treats... rarely.

What's sad is that we need to spend mega $$$$ to convince people to do what comes natural, because there are those willing to spend those kinds of bucks to make a profit selling us something not so natural... and for that matter, addictive.

OK, deep breath... off the soap box... it's the choir here at SparkPeople.com.

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_LINDA 8/25/2014 5:53PM

    Amen! Cute commercial! Hope it catches on! Carrots is the one thing my various family members have always eaten, but not much else other than peas, corn and potatoes (hello starch!) So happy I can make my own choices! The joys of being single and only having to cater to your own tastes!

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GHK1962 8/25/2014 5:20PM

    I liked how the aisle had the fruit and veggies on the bottom shelf too .. the more grabbale area for the kiddies.

And ... I think this idea has to extend to the adults too. Why just market fruit, veggies, and other healthy foods in creative and fun ways for kids. I bet there'd be a benefit if they did this kind of advertising in general.

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SANDICANE 8/25/2014 5:00PM

    That's a good idea. I think it will only catch on if parents start to buy those carrots instead of other junk food!

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1CRAZYDOG 8/25/2014 3:01PM

    Defintely!!! And who spends the most time watching TV (instead of being active) where all the 'goodies' are advertised . . . kids. So, it would definitely be refreshing to see healthy food promoted on TV and in stores. It would be MORE than refreshing if more $$$ were spent on the advertising and marketing of the healthy foods as is spent on the JUNK.

People just are NOT awake to the fact that what we eat has a profound affect on our health, especially kids! They're not being TAUGHT this.

Excellent article, radio blurb and appreciate it.

My adage is: If it's a plant, eat it; if it's made in a plant, don't!

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WATERMELLEN 8/25/2014 11:24AM

    Great idea -- and I did check to see what's in those baby carrot seasoning packs, some salt but nothing too terrible!!

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JLAMING263 8/25/2014 10:49AM

    TRUE TRUE!!! emoticon

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MTN_KITTEN 8/25/2014 10:03AM

    Let's hear it for broccoli and cauliflower!!!!!
emoticon

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HILLSLUG98239 8/25/2014 10:02AM

    I still have this song in my head, thanks to Schoolhouse Rocks! PSAs from my childhood:
"I hanker for a hunk of
a slice or piece or chunk of
I hanker for a hunk of
CHEESE!"

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ZELLAZM 8/25/2014 9:49AM

    Having just spent a month traveling with a 14-year-old (not my own) who hardly eats any fruits or vegetables, I can relate! She does like watermelon and orange juice, but not much else! It's one thing to be a picky eater for a phase of childhood, but as she enters her teens and starts shopping for herself not long after, I can really see the need for some better education/marketing!

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CATS_MEOW_0911 8/25/2014 9:35AM

    Here, here!

I think that food deserts (areas where there is no ready access to healthy choices) also need to be addressed. People aren't going to eat their fruits and veggies if it means taking a 2-hour bus trip each way to the grocery store.

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SLIMMERJESSE 8/25/2014 8:59AM

    What a good idea!

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RAINBOWFALLS 8/25/2014 8:56AM

    Let us hope! I hope all is well with you.

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