Thursday, March 20, 2014
"Maybe it’s not YOU. Maybe it’s your diet” - Huh?
I’m confused by this ad for a popular diet plan. It’s not YOU?
Who else decides what you will be eating?
I understand the importance of “diet” (the noun) and exercise too. That’s why I’m here.
Actually, I don’t really have any opinion about this particular program. I understand many people are successful with it. At least it doesn’t push some magic pill, although I do prefer preparing my own food.
I just don’t get what they mean by “maybe it’s not YOU”
Maybe I just don’t understand strategic advertising?