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If you are Going to Build a Mouse Trap...

Tuesday, July 16, 2013

…Best to build the best possible mouse trap.

I’m pretty sure that’s NOT how the saying goes, but it was certainly a nicer way of saying “Don’t Half-Ass It.” It was one of many words of wisdom offered to me by Steve Mandell, founder of the Party City franchise and business partner to the new House of Cupcakes franchise. My husband and I went to a program offered by our local public library about the cupcakery – mostly to get coupons for free cupcakes, but also to get some entrepreneurial inspiration. (No, I’m still committed to being Wheat Free. I’m not going to open a bakery. But I do like to hear about how others have achieved their American Dream.)

If you watch “Cupcake Wars” on Food Network, you may be familiar with the owners of the original House of Cupcakes in Princeton, NJ...

Check out the rest of my fairly Wheat Belly-friendly House of Cupcakes experience here:

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