Thursday, July 11, 2013
Sometimes, you struggle for AGES to communicate a concept or idea and you just can't make it come out right. One of the most beautiful and terrible things about modern technology is our ability to instantly disperse knowledge and scientific findings to the mass public. When you compare that to the Dark Ages, It's downright miraculous. It's magical.
However, we also set ourselves up with a problem when anyone can access the information and pass it along. You see, not everyone is a scientist. Not every blogger has the education or mental capacity to really digest scientific studies and pass it on faithfully. It's like a multi-billion person version of "Pass the Message." Even if everyone is completely without ulterior motives to 'spin' information in their own best interest the message gets garbled and confused. But everyone isn't without motives. Companies have a lot of money invested in their products and there are others who have equally compelling reasons to vilify some products. The result is chaos.
This blog I'm linking to illustrates what I'm talking about so much better than I ever could.
Enjoy! I sure did.