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Fighting Resistance

Tuesday, March 19, 2013

Resistance- what keeps us from accomplishing goals

You can only defeat resistance by understanding its three
primary problems and applying appropriate countermeasures.

• Problem #1: Fear. The typical response to this strategy is

The countermeasure is to START.

• Problem #2: Uncertainty. The typical response is

The countermeasure is to FOCUS.

• Problem #3: Doubt. This usually occurs at the end of a
project, and the typical response is to quit and leave the
work unfinished.

The countermeasure is to FINISH.

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