Last weekend’s blc bingo included an instruction to “listen to your feel good” song. I don’t know that I have a particular go to track for that purpose, but on the weekend, I turned to the band, Yes, and the song, “It’ll be a good day (the River)” from their "The Ladder" album. Just something very hopeful, and peaceful about that song.
Today qualified, a few more pieces of paperwork dispatched efficiently to the sounds of a different Yes album (2001’s Magnification).
Went out to return library books, and took advantage of a piece of news I saw on line over the weekend to stop at a Dairy Queen on its opening day. Unfortunately, the owners weren’t at the location when I popped in. I would have loved to have said hello, as I’ve known them since I was a kid (even if I haven’t seen them in the past decade). I went with a small Mint Oreo Blizzard, and at first, I thought even that size was too much, the 40 degree temps not quite conducive enough for ice cream. But after stopping in at the library, I made short work of the rest of that treat.
Chose watching Michigan basketball over anything exercise-y, and the Wolverines pulled out an often frustrating 80-75 win. The biggest play was when the Purdue backup center, who beat his season scoring average 5 minutes into the game and then kept scoring almost at will, rolled his ankle. Might yet hit the exercise bike, it’s only 9:30.
Got a e-mail from Spark People today, offering $45 bucks of freebies for pre-ordering the new book, including 500 TOTAL sparkpoints (their emphasis), which is bizarre not only because of the all caps word, but also because I didn’t realize sparkpoints had any monetary value. Even more….well, I’m not sure ‘disturbing’ is the right word, but ‘annoying’ certainly applies, the language in the ad is just weird. It looks like the “The Spark Solution” book has a sub headline of “A complete two-week diet program to fast-track weight loss and total body health.”
The extended language in the e-mail gives more context, “But first I want to tell you about our new book! The Spark Solution is a two-week diet program to JUMP-START your weight loss and total body health. The idea behind it is simple: Why waste time experimenting with weight-loss tactics that don't work? With The Spark Solution, you'll spend the next two weeks SETTING YOURSELF UP to drop pounds and get healthy for the long haul.” (emphasis mine) In that statement, they don’t promise any quick fixes, just that you’ll learn what to do. But then, below, in bold, the message is delivered as, “With The Spark Solution, you could be just two weeks away from your healthiest, happiest self!” The thing that bugs me about this statement, as well as the sub-header, is that they seem to be promising quick fixes to the problem, using language in a way that this site really hasn’t done to date, as far as I’ve seen. Yeah, sure, there’s something to be said about marketing…but one of the things I love about Spark People is that it isn’t ever promoted as some sort of quick fix miracle, like so many of the fad diets are. And here they are, on the cover, and in the advertising of their new book, coming across as if it’s a “Two weeks to a new you!!!!!!!!!” fad. Sure, I know better. And people who buy it looking for that quick fix will be better off for it. But it’s annoying me anyway.