The Business of Fitness
Monday, February 04, 2013
We see celebrities and what we see on TV and it seems like someone who is overweight can lose weight with ease and in a short time. Awesome but unrealistic for us. They do have the unlimited resources and time to make this happen.
I buy protein shakes and just bought some new expensive yoga pants and pay for a gym subscription. There is NOTHING wrong with investing in your health and feeling good!
Like any other industry you have the good and the bad. In this case, some of these places and manufacturers of these products prey on people who are desperate to lose weight.
For instance, I was at my gym getting my initial assessment and all the guy wanted me to do was buy the following....
$632/month for PT services
$400/month for nutrition services
$200 starter pack of supplements
$400 gas mask treatment (to see HOW I burn fat cause otherwise how can they give me a plan if they dont know HOW I burn fat sleeping AND awake)
Really?!?!?!?!? I do NOT have that kind of money.
The guy then went on to tell me I can NOT meet my ultimate goal of 100lbs on an average of 1 - 2 lbs a week WITHOUT his plan. Are you kidding me?! He also said that there is NO WAY i should be lifting and that I should be doing cardio ONLY 6 - 7 days a week. All-in-all he did manage to discourage me for the moment and embarrassed to get on the weight machines. I felt terrible but I brushed it off and went on and did my workout.
I then went to another location in the chain and got a TOTALLY different approach and response that had me motivated again. They are going to do health assessment score, a real assessment with preliminary tests, and 1 hour with a personal trainer (who is pretty hot by the way). And I dont have to spend a dime.
So just be careful of scams because fitness is big business.
What kind of "financial" investment do you put into your health?