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    HEALTHYASHLEY   20,877
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Sometimes the universe gives you a sign


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Tuesday, April 24, 2012

I have been doing a lot of baking. All kinds of baking. Grew my own sourdough starter and baked my first loaves of bread last night. Started working on my brownie recipe for my business I dream of opening. Well to avoid eating all of said brownies I have been giving them away to a friend who took them to work. The first was a chocolate brownie with toasted hazelnuts. Yes, it was as good as it sounds. One of his employees tried to steal it they said it was so good. He told me he had to defend it because people went so crazy for it. Then I made a chocolate brownie and put pockets of all natural peanut butter in the middle. They were quite heavy and let me tell you. Even better than the hazelnut version. Once I went to natural peanut butter I never went back and there was something about the sweetness of the brownie that played off the earthiness of the unsweetened peanut butter that just really worked. I have also been experimenting with cooking with raw cane sugar to make it less horrible for you, if that is possible emoticon. It made the brownies have this dense chewiness that I really like.
I was doing all of this for fun figuring I would blog about it but then he called me today and told me that again he had to defend his brownie, which was enormous, and that one of his coworkers asked if he could place an order!!!! You do not get more of a sign from the cosmos than that. ASHLEY SELL YOUR FLIPPIN BROWNIES. No more self sabotage and fear of failure. One thing I have learned being unemployed is that I want to be self employed. I hate being a 9-5 person. This can work. People with much less talent and knowledge make it work. I can't let fear stop me. I moved to Boston alone to start a new life and I didn't let fear stop me. I can make a dessert company work!
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  Member Comments About This Blog Post:

LYNETTEMOM 4/25/2012 3:24AM

    mmmm, tempting: good thing I'm not at home or I would be in the kitchen, getting out the mixing bowls

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BECKYANNE1 4/25/2012 3:22AM

    Go for It! Those brownies sound so good! Good Luck!

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PASKALINI 4/25/2012 2:47AM

    DO IT!! Follow your dreams!

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SHOOPETTE 4/25/2012 2:32AM

    I wish I lived in Boston, just for your brownies!

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ALOFA0509 4/25/2012 12:17AM

   
I would like to place an order, can you put a " STORE" button on your website.. emoticon .. Those sound delish!! awsum job sista

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DANCINGELEPHANT 4/24/2012 10:22PM

    Sounds like a good plan! Send some my way. Huge chocolate craving going on and calories can't be wasted on inferior chocolate. :0)

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PERFECTVELVET 4/24/2012 8:10PM

    Sounds delicious!

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HEALTHYASHLEY 4/24/2012 6:53PM

    There is one in Boston called Finale! They serve alcohol too. It is a wonderful place lol.

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GIANTMICROBE 4/24/2012 6:48PM

    If I lived there I would SO buy your brownies. You know, I was actually JUST telling my boyfriend the other night there should be more dessert cafes. So often we want to go out for dessert and all there is is ice cream shops. Which is great, don't get me wrong, but a little restaurant just for cakes, pies, cookies, and other goodies would be amazing. You could call it "Getting Your Just Desserts." I want some credit for the name though. Name your deadliest chocolate dessert ChrissyCake. :)

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KRISTEN_SAYS 4/24/2012 6:47PM

    That's awesome! And your brownies sound sooooo yummy.

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MELLYBEANS0919 4/24/2012 6:37PM

    Sell your brownies girl!

(Oooh that sounds SO GOOD!)

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BAYBELIEVER 4/24/2012 5:55PM

    Woo Hoo! Awesome idea! It can only grow from here, right!!

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-AIMIE- 4/24/2012 5:21PM

    Now you're talking. Once you get it all set up, hook us up with the ordering info! It could be very profitable just with your connections you have on Sparkpeople :D

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ADVENTURESEEKER 4/24/2012 5:18PM

    Dooooo iiiiiit!!

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TWINSMOMMY607 4/24/2012 4:59PM

    That sounds awesome, I would order from you!

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FLUFFYSUE1 4/24/2012 4:07PM

    They sound heavenly! Take a little bit of passion and take flight with it you can do it. Oh and maybe we can all help you test emoticon

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SDM0618 4/24/2012 4:07PM

    YES YES YES!!!! YOU CAN SO DO THIS!!! emoticon

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JOSIEISHEALTHY 4/24/2012 4:00PM

    YESSSSSSSSSS do it!!! :) :) :) :) :) I wish I lived near you I would so buy your food! It sounds delicious, you should post pictures! :) :) :) so I can drool while looking at your blog lol.

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HEALTHYASHLEY 4/24/2012 3:53PM

    Yes, there are a lot of companies that do mail order.

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OMINSHEW 4/24/2012 3:48PM

    Would a brownie still be good if you shipped it from Boston to Florida? Just checking . . . they sound amazing. Good luck!

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FOXY13445 4/24/2012 3:35PM

    If this wasn't a "Here's Your Sign" situation I don't know what would be

ABSOLUTELY FREAKIN DO IT UP WOMAN!!! hoorayyyy!!

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SASSACAIA 4/24/2012 3:10PM

    I love it! I love the idea of doing what you love and getting paid for it! Go for it! You are already amazing, Ashley - we all know you can do it!!

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CHEERFUL-ALT-3 4/24/2012 3:03PM

    have you checked out etsy.com? it's a place for artists/crafters to sell their wares. i know there are some cookie sellers on there. Not sure it would work for your full business, but it might a good place to test market some things :)

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BIGBROTHER323 4/24/2012 3:02PM

    DO IT! Start small....you have what you need. Oven, ingredients and one customer! Hint: Don't eat all the inventory and when you taste test, spit it out! (Don't sell that part!) Okay, it is obvious time to go home--and work out!

You could also sell cards that say how to burn off the calories....or maybe not ; )

Go Big! Cake Boss ain't got nuttin' on you! Hey, isn't he in Boston? Sell them to him....you won't even need a store....maybe they'll put you on TV and you can do a Spin Off! Brownie Boss. Brownie Queen. Brownie Bust! BrownieSize 2 Good 2 Pass By, Brownielicious! Or even just Browns. Okay, now I've just gone bonkers! Remember me when you make your first million!

LOL

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ROCKMAN6797 4/24/2012 3:00PM

    Love it!
Go at this hard Ashley!

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DSJB9999 4/24/2012 3:00PM

    emoticon idea. Hopefully you feel more confident in yourself too,

You can do anything,, go for it, good luck

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NOTABOUTHEFACE 4/24/2012 2:59PM

    I think a "brownie truck" would be so epic people would come to your town specifically for the novelty. You could establish yourself in the business districts during lunch hours and then do festivals or farmers markets on the weekend for a few hours to build your business then switch over to a brick and mortar store. I've seen it work a quite a few times in my neck o' the woods!

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HEALTHYASHLEY 4/24/2012 2:50PM

    Thanks everyone! I do have to make them affordable and have mass market appeal so i am going to have a standard line and then maybe a line that is raw sugar etc that is a bit more expensive so there are options for everyone. I might also experiment with some vegan options after I get all of the standard stuff figured out.

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FINALLYBEINGME 4/24/2012 2:47PM

    Great idea! I'd love it if you had spark friendly baked goods options online so all of us could support you. emoticon

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BECKYB73 4/24/2012 2:36PM

    Now I want some BROWNIES!!! You go Girl! Take those brownies and make yourself even more of a STAR!!!

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LAKEGIRL76 4/24/2012 2:33PM

    In Boston, I would guess there are a lot of little coffee shops, etc. Could you start selling your baked good there?? One of those last minute thoughts as they pick up a coffee? I think you may have found the answer to your job issues, as well as your happiness!

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KKINNEA 4/24/2012 2:30PM

    Yum!! And as soon as you ship, I'll be standing at your web door with my credit card!!!

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KJDOESLIFE 4/24/2012 2:10PM

    That's awesome! And don't worry about what's healthy and what's not - use this to get started and also offer healthy desserts. Get baking and get started on a menu and price list! (Forget helping your "friends" develop theirs!) And your food blog could be great marketing! ;)

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SMILINGTREE 4/24/2012 2:07PM

    Ashley, if you need any help finding resources for marketing, accounting, or anything along those lines, please let me know. I started a business a couple of years ago, and, while I'm not getting rich, I am a much happier person than when I was working in jobs that I was way over-qualified for and bored to death doing. The hazards of a fluctuating income have been nothing for me compared to the hazards of office politics :)

In Chattanooga, where I live, there are several organizations that exist solely to help entrepreneurs develop their ideas successfully. Somehow I feel certain that Boston would have such things as well. We have a "small business incubator" that I believe is funded in part by the SBA that offers very low cost rent to new business owners, there are classes that help people write business plans, and the list goes on and on. I'm sure you will find resources there, too.

Starting a business is terrifying and exhilarating and painfully boring all at the same time. I am here to offer you encouragement anytime.

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RAINBOWCHOC 4/24/2012 2:01PM

    great stuff! you were ready for that shove into the unknown!
best wishes for the next chapter
Sandra

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FRUITYFUL 4/24/2012 2:00PM

    Sounds yummy! Now I want a brownie. I think you should go for it!

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MADEMCHE 4/24/2012 1:57PM

    What an awesome idea! Super excited and proud of you! This sound like a great plan and I wish you only success.

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F1AMEDIVA 4/24/2012 1:57PM

    Go for it!!! Sometimes the universe does give us a sign.

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GREATGRANNY55 4/24/2012 1:50PM

    I think you definitely have the determination to make anything you attempt work!

emoticon

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WORTHEYMOM 4/24/2012 1:49PM

    ohhhh - brownies with peanut butter! I would be in HEAVEN!! Totally love the idea of giving to friends and getting the feedback! so excited for you!

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ECONLADY 4/24/2012 1:48PM

    Now I have to start following your food blog. The brownies sound amazing. I also love baking. Please let me know how this goes!

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KT-NICHOLS-13 4/24/2012 1:48PM

    O.M.GODDESS! Just reading this makes me excited for you. YES!! YES!! YES!! The universe really does listen.

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AMANDASHRINKING 4/24/2012 1:47PM

    emoticon emoticon emoticon emoticon emoticon

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