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Why does SparkPeople use tracking companies?



 
 
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SEAFLOAT
SparkPoints: (7,804)
Fitness Minutes: (1,009)
Posts: 435
4/20/13 9:41 A

Every time I buy something online, the product or company shows up on spark. At first I thought it was coincidence. After buying some unusual items and it showed up here too, I realized I was being tracked. It doesn't happen on other websites that I use regularly. Just here on spark. It annoys me.



SP_COACH_DENISE
Posts: 30,376
4/3/13 8:44 P

We run a lot of advertisers, so that is likely why you are seeing that.

Coach Denise



DRAGONCHILDE
SparkPoints: (56,714)
Fitness Minutes: (14,252)
Posts: 9,619
4/3/13 5:20 P

It's likely not SP. Those companies are usually tracking your browsing data so as to better target you with the appropriate ads. It's why a thread about vegetables will often have a Green Giant ad attached.

Some companies will track their users to have more data on how people use their site.



Edited by: DRAGONCHILDE at: 4/3/2013 (17:21)


KTRIBE808
Posts: 1,567
4/3/13 3:46 P

I recently installed a program that blocks me from being "tracked" every time I use the web. Since the program is new, I have been curious to see WHO has been tracking me. According to the program, SP had NINE companies tracking me. Now I understand that SP uses advertising to keep the site free but does SP REALLY need to track me?



 
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