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Parenting and Family Support
Junk food commercials make kids eat more junk


 
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MARIE110
9/4/07 1:44 P
 
 
It's so important to teach our kids about false advertising and marketing ploys. It's never too early (or late) to start!
SNOWKAT
9/4/07 1:12 P
 
 
speaking of clever advertisements with catch jingles...Did you see the new MCDonalds add for their fruit dippers (somthing like that).

Cool hip toon / flashy / etc...

Will the kids choose fruit over frys???
BILLYM75
9/4/07 11:18 A
 
 
..which is why we try to keep our kids from watching commercial TV. My 5YO sawa commercial for cereal straws the other day( yes... a straw.. made out of sugar cereal...). She saw it one time, and was singing the jingle the next day.

not sure how aware many parents are to the power of advertising aimed at children and it's effectivness.
NOTBLUSHING
9/3/07 4:48 P
 
 
Researchers from the University of Liverpool in the United Kingdom, exposed 60 children between age 9 and 11, of varying weights, to both food advertisements and toy advertisement, followed by a cartoon and free food.

More food was eaten after the food advertisements than after the commercials for toys. Interestingly the obese children increased their consumption of food the most (134%) compared to overweight children (101%) and normal weight children (84%).

 

   Posted by a SparkPeople Team Member
  Thread URL:http://www.sparkpeople.com/dietforums/archive_posts61-6998541-1.htm
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